Rolex Watch Pricing in the UAE:

When considering the purchase of a Rolex in the UAE, it’s essential to recognize how pricing varies between the retail and pre-owned segments.

New Rolex Prices in the UAE

Authorized dealers set the prices for new Rolex watches in the UAE, which generally mirror prices seen worldwide, with slight adjustments due to local taxes. However, acquiring a brand-new Rolex from an authorized retailer in Dubai can be difficult, particularly for first-time buyers.

Each model is subject to a specific waiting period, so those looking to buy new should be ready to face potential delays before receiving their watch.

Pre-Owned Rolex Prices in the UAE

In contrast, pre-owned Rolex prices in Dubai fluctuate based on supply and demand dynamics. The rarity and desirability of a particular model largely determine its price. Highly sought-after or limited-edition models often sell for a premium, while those easier to find may be priced near or below the retail cost.

For those wanting quicker access or a specific discontinued model, the pre-owned market provides an alternative, though buyers should stay informed about market pricing trends.

Here is a comparison of some of the most popular models (2026) Year 

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